Creating Your Own Virtuous Cycle: A Step-by-Step Guide (#shorts)

Welcome to my blog post on creating your own virtuous cycle! In this step-by-step guide, we will explore how you can establish and maintain a positive feedback loop that propels you towards success. By implementing specific strategies and cultivating essential habits, you can unlock the power of a virtuous cycle in various aspects of your life. Whether you want to boost your productivity, improve your health and well-being, or enhance your relationships, this guide has got you covered. So, let’s dive in and discover how to create and sustain a virtuous cycle that will transform your life. #shorts

Creating Your Own Virtuous Cycle: A Step-by-Step Guide (#shorts)


In today’s competitive online landscape, building a successful newsletter can be a daunting task. However, with the right strategies in place, you can create a virtuous cycle that not only attracts new subscribers but also keeps them engaged and satisfied. Nathan Barry, the founder of Convertkit, has perfected the art of building newsletter flywheels for success. In this article, we will delve into his methodology and provide you with a step-by-step guide to help you create your own virtuous cycle.

Welcoming New Subscribers and Identifying Pain Points

The first step in building a newsletter flywheel is to welcome new subscribers and initiate a conversation with them. Nathan Barry advises asking a question about their frustrations with scaling YouTube channels. This simple act not only engages your subscribers but also provides invaluable insights into their pain points and challenges.

To efficiently collect and organize these responses, you can utilize labels in Gmail or employ automation tools like Zapier. By categorizing and grouping the frustrations, you will gain a clearer understanding of the common pain points faced by your subscriber base.

Tailoring Content to Subscriber Needs

Once you have accumulated a significant number of frustrations, it’s time to convert them into compelling content. Nathan Barry emphasizes the importance of creating content tailored to your subscribers’ needs. By addressing their specific frustrations, you not only establish yourself as a thought leader but also provide tangible solutions and value to your audience.

To maximize the impact of your content, it’s crucial to ensure it reaches as many subscribers as possible. Regularly publishing content through your newsletter allows you to engage with your audience on a consistent basis, increasing their loyalty and trust in your brand.

Achieving the Flywheel Effect

As your subscriber base grows, so does the number of frustrations collected. This creates a flywheel effect that propels your newsletter to greater success. Each frustration provides a unique content idea, fueling the cycle and attracting more subscribers who resonate with the value you provide.

Convertkit’s approach is centered around understanding subscriber frustrations and delivering relevant content. By consistently addressing pain points and helping subscribers overcome challenges, you establish a strong connection with your audience and foster long-term engagement.


Building a successful newsletter requires careful planning and execution. By following Nathan Barry’s methodology and implementing the strategies outlined in this article, you can create your own virtuous cycle that drives subscriber growth and ensures ongoing engagement. Remember to welcome new subscribers, identify their pain points, tailor your content to their needs, and consistently publish valuable material. Embrace the flywheel effect, and watch your newsletter soar to new heights of success.


  1. How can I effectively collect and organize subscriber responses?

To efficiently collect and organize subscriber responses, you can utilize labels in Gmail or automation tools like Zapier. This allows you to categorize and group frustrations, gaining insights into common pain points.

  1. How often should I publish content through my newsletter?

Consistency is key when it comes to publishing content through your newsletter. Aim for a regular schedule that your subscribers can rely on, such as weekly, bi-weekly, or monthly.

  1. What if I’m not sure about the relevant content to deliver?

If you’re unsure about the relevant content to deliver, refer back to the frustrations collected from your subscribers. Addressing their pain points and challenges is a great starting point for creating valuable content.

  1. How can I attract new subscribers to my newsletter?

To attract new subscribers, you can implement various strategies such as offering lead magnets, optimizing your website for newsletter sign-ups, and promoting your newsletter on social media platforms.

  1. Is it important to monitor feedback and make adjustments?

Absolutely! Monitoring feedback and making adjustments based on subscriber responses is crucial for continuously improving your newsletter. Actively listen to your audience and adapt your content based on their needs and preferences.

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